MazaoX is a SaaS analytics platform that connects satellite and soil data to SMS advice for farmers — then tracks whether they acted on it, and what it yielded. Funders get defensible ROI. Programmes get to fix things mid-season instead of finding out 18 months later.
The advice is being delivered. Nobody can prove it’s working.
390+
Digital advisory tools live in sub-Saharan Africa
(Miine et al., 2023)
77%
Of smallholders receive climate information
Kenyan national data as referenced in (Kansiime, 2021)
40%
Of them act on it
County-level data for Makueni, Kenya as studied in (Muema et al., 2018)
0
Platforms that connect advice delivered to outcomes verified
To our knowledge, as of Aug 2026
The evidence gap
CSA programmes collect enormous amounts of data. Almost none of it answers the one question that matters.
Registration lists. SMS delivery logs. Extension visit records. Baseline and endline surveys. Yield estimates. All of it exists — in different systems, with different farmer IDs, harmonised by hand months after the season ends.
So programmes report reach, because reach is the only thing the data can prove. Delivery gets counted as adoption. Adoption gets self-reported and overstated. And by the time an evaluation lands, the season it evaluated is two seasons gone.
01
Delivery isn't adoption
A message sent is not a practice changed. Most programmes have no way to tell the difference, so they report the number they can measure.
02
Self-reported data overstates what happened
Farmers report what they were advised to do. Field records rarely contradict it. The gap between the two is invisible and unmeasured.
03
Capital moves without evidence
$239B (Climate Policy Initiative, 2023) in climate-smart agriculture spending is allocated, renewed, or cut on the strength of narrative reports rather than outcome data.
The loop, step by step
One platform. One loop. Every step measured.
MazaoX ingests satellite and soil signals for a farmer’s specific plot, generates a timed, specific prescription, delivers it over the SMS and USSD channels your programme already runs, and records what happened next. Each season’s results train the next season’s recommendations.
It is not a new advisory channel. It plugs into the channels you already operate.
01 — SIGNAL
Satellite imagery and soil data are pulled for each enrolled farmer's plot and matched against crop stage and local stress thresholds.
02 — PRESCRIBE
The platform generates a specific, timed action — what to apply, how much, within what window. Not general advice. A prescription for that plot, that week.
03 — DELIVER
The prescription goes out over SMS or USSD through the channel your programme already operates. The farmer gets something to act on within 48 hours.
04 — VERIFY
Farmer responses, extension officer field records, and follow-up checks are logged against the same farmer ID. Delivery and adoption are recorded as two different things, because they are.
05 — LEARN
Outcomes roll up into the dashboard: adoption funnels, yield comparisons, non-adoption patterns by ward, gender, and channel. That evidence shapes next season's prescriptions.
↺ FEEDS THE NEXT SEASON’S SIGNAL
01 — SIGNAL
Satellite imagery and soil data are pulled for each enrolled farmer's plot and matched against crop stage and local stress thresholds.
02 — PRESCRIBE
The platform generates a specific, timed action — what to apply, how much, within what window. Not general advice. A prescription for that plot, that week.
03 — DELIVER
The prescription goes out over SMS or USSD through the channel your programme already operates. The farmer gets something to act on within 48 hours.
04 — VERIFY
Farmer responses, extension officer field records, and follow-up checks are logged against the same farmer ID. Delivery and adoption are recorded as two different things, because they are.
05 — LEARN
Outcomes roll up into the dashboard: adoption funnels, yield comparisons, non-adoption patterns by ward, gender, and channel. That evidence shapes next season's prescriptions.
Two buyers, one platform
The same record answers two different questions.
See the return on what you funded.
Funders want ROI they can defend. This lane answers one question: what did the money change, and can you show it to a board?
